Simplyfing editorial flow for a major weather company

Summary

A major weather company came to us seeking help with their convoluted publishing flow, spanning 4 editorial teams. Our worked invovled

Client: The Weather Channel

Role: UX Lead

Activities:

  • Discovery workhop
  • Process mapping
  • Wireframes
  • Interaction design

Screens

Simplifying editorial flow for a major weather company

Summary

A major weather company came to us seeking help with their convoluted publishing flow, spanning 4 editorial teams and unreasonable amount of editorial complexity. Our worked involved lots of listening sessions, process mapping, definitions, and pain-point and idea gathering workshops.

The grand deliverable was a process journey map with pain-points and idea synthesis.

Client: Major Weather Company

Role: UX Lead

Activities:

  • Discovery workshop
  • Contextual injuries
  • Content inventory
  • IA work
  • Process mapping
  • Custom UI Design for WordPress

Screens